I’ve just been listening to a podcast from DRadio Wissen: Hörsaal (German podcast streaming lectures). I particularly like the podcast of DRadio. This time the lecture was held by Fabian Hemmert, a German design researcher, who was talking about the smartphones’ future. Quite interesting thought in there, but what I actually wanted to jot down was his comparison between food and social media. He tried to find food equivalents in media:

The equivalent of Fat is Fiction!

Invented/fictional things – easy to consume, but not a good base. And too much of it and you’ll often have unnecessary ballast at the end of the day.

The equivalent of Sugar is Approbation!

Everyone likes to hear approvals and confirmation, it’s music to your ears. But too much of it is also unhealthy.

The equivalent of Protein is Truth!

Not too easy to digest, but an important thing to base on.

We are very short on Attention

He also notes that attention is the scarcest resource. Everyone wants us to pay attention and we want everyone to pay attention..

I kind of like the idea! Any other equivalences you can think of?


Martin Scharm

stuff. just for the records.


Post a comment

read more about submitting comments